Doggy Diet Plan
Finally know you're
feeding your dog right.
One expert consultation and a personalised written feeding plan, built around your dog and not a generic template. For owners who want to get ahead, not wait for a reason to.
"The food in your dog's bowl is either the slowest form of poison, or the most powerful form of medicine. Most owners do not realise there is a choice."
The problem
You are probably doing better than you think.
But you could be doing a lot better.
Most dog owners are doing their best with the information they have. The trouble is, that information is either overwhelming, contradictory, or quietly funded by the very brands selling you the food in the first place.
Ultra-processed kibble fills supermarket shelves and vet waiting rooms alike. It is convenient. It is well-marketed. What it is not, in many cases, is what your dog actually needs long-term. The links between ultra-processed diets and chronic conditions in dogs, from persistent digestive issues and skin problems through to cancer and diabetes, are growing harder to ignore.
The damage rarely announces itself. It accumulates quietly, over years. By the time your dog is showing symptoms, the window for easy change has already passed.
You do not need to have a sick dog to want to do better. You just need to decide to stop guessing.
Does this sound familiar?
You are in the right place if...
I want to move my dog away from kibble, maybe try raw, but the whole thing feels completely overwhelming and I do not know where to start.
My puppy came home on a food the breeder recommended, but I have heard it is not great. I want to know what a better option is and how to transition safely.
My dog's coat is a bit dull and their digestion is not quite right. Nothing dramatic, but something feels off and I want to look at the food first.
I have spent hours on Google and come out more confused than when I started. I just want one person to look at my dog specifically and tell me what to feed them.
I want to know, with actual confidence, that what goes in their bowl every day is genuinely right for them. Not just good enough. Right.
The process
What actually happens,
step by step
You book and answer three quick screening questions
At booking you will answer a short set of questions covering what you are currently feeding, your dog's general health, and what you are hoping to achieve. I review these and confirm your booking is the right fit. No waiting, no uncertainty.
You will receive a background questionnaire to complete
This covers your dog's full history, including breed, age, what they were originally fed, any previous health notes, current treats and supplements. It means your call time is spent on what matters, and I arrive already thinking about your dog specifically.
A proper fact-finding conversation, not a tick-box exercise
We will dig into where your dog is now, what you are genuinely trying to achieve, and what changes are realistic for your household, including your budget, your lifestyle, and your preferences. No jargon, no judgement. Just the kind of clear, grounded conversation you have been struggling to find online.
Your personalised written Doggy Diet Plan lands in your inbox
A proper document, not a generic handout. Built around your dog's breed, weight, age, and life stage. With specific feeding recommendations, a practical transition plan where needed, and supplier suggestions so you can act on it straight away.
What clients say
Real dogs. Real results.
"After speaking with Isobel and learning what is actually in my girl's food, I now feel guilty for feeding Bertha the kibble she was on. Such an informative session. I genuinely had no idea. Thank you."
"Really nice to speak to someone who is not attached to my dog but actually knows what they are talking about and can rationalise it and give good, sound advice."
"Thanks to a high-quality raw diet, top-notch supplements and the very best coaching advice from Canine Nutrition Coach, our girl has bounced back SO quickly. Thank you so much."
Your options
Choose how much support
feels right for you
Both plans include your personalised written Doggy Diet Plan. The difference is simply how accompanied you would like to feel as you put it into practice.
For the confident, self-directed owner who wants a clear plan and will run with it.
- Three screening questions at booking
- Pre-call background questionnaire
- 45-minute consultation with Isobel
- Personalised written plan within 7 days
- Transition plan and supplier recommendations
- One follow-up email included
For the owner who wants the plan and someone to check in with as they make the transition.
- Three screening questions at booking
- Pre-call background questionnaire
- 60-minute consultation with Isobel
- Personalised written plan within 7 days
- Transition plan and supplier recommendations
- 2 x follow-up coaching calls (20 mins each)
- Email support between calls included
Two follow-up coaching calls booked separately would cost £78. Here, they are included.
Not sure which to choose? If your dog is generally well and you are comfortable making changes once you have a clear plan in hand, the standard option is absolutely right for you. If you would like someone to check in with as you make the transition, especially if you are new to raw or home cooking, the Guided Plan gives you that safety net without the open-ended commitment of ongoing coaching.
*USD equivalents shown are approximate, correct as of April 2026. Your card will be charged in GBP and your bank or card provider will apply their exchange rate at the time of payment. The GBP price is fixed and will not fluctuate.
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